An exhibition stand paints
a thousand words.
The Swiss Painting and Plastering Contractor Association (SMGV) is the professional and employer association of the sector. Founded in 1908, the SMGV currently represents the interests of around 2000 painters and plasterers throughout Switzerland.
Our customer showcased its organisation at the seventh edition of the appli-tech trade fair in Lucerne. Around 150 exhibitors from all over Switzerland presented their creative innovations, proven products and surprising solutions in the areas of painting, plastering and thermal insulation.
At the 10 x 12 metre peninsula stand the focus was on the topic of networking creativity and know-how. With open and spacious partitioning, the stand was attractive and bright in its clean white and blue colours. A network was also symbolised in blue on a concrete-coloured PVC background.
The centrally positioned bar was accompanied by a dominant, diagonally projecting wall element. This ensured that it was clearly visible from a distance and created an architectural highlight on the exhibition stand.